Intern Digital Marketing (f/m/x)

A GOOD INTERNSHIP IS NEVER HANDS OFF.

SHARE YOUR PASSION.

We believe in creating an environment where our interns really can learn by doing  and where they are given their own areas of responsibility right from the start of their time with us. That’s why our experts will treat you as part of the team from day one, encourage you to bring your own ideas to the table – and give you the opportunity to really show what you can do.

We, the BMW Group, offer you an interesting and varied  internship in the area of Digital Marketing. With its brands BMW, MINI and Rolls-Royce the BMW Group is one of the world's most successful premium manufacturers of automobiles and motorcycles as well as a provider of premium services for individual mobility. The engine for the intensity and attraction of our products and services is the passion of our employees. At our location in Munich we manage Digital Marketing Activities of 24 European markets.

What awaits you?

• Support in digital marketing activities for campaign related to vehicle life cycle measures, which cover awareness, consideration and conversion on online channels.
• Participation in steering of external partners (agencies) and interfaces to internal partners (local offices and other departments).
• Support for own smaller Digital Media projects which you align with your team, agency and internal departments.
• Contributing to various reportings and analysis of digital media activities (ad-hoc and periodical).
• Planned daily tasks: communication with the agency and internal departments, support on running projects, reportings and operational tasks in digital marketing and analytical tools.

What should you bring along? 

• Business studies or related fields with a focus in marketing (close to completion or completed) or a comporable course of study.
• Fluent English and German.
• Advanced MS Office skills (especially Outlook, Excel and PowerPoint).
• Team player and ability to work at a high level of independency and flexibility.
• Relevant work experience during other internships or professional training is a plus.
• Knowledge of marketing funnel, marketing channels and analysis. Knowledge of Adobe Analytics and Google Analytics is an advantage.
• High affinity for analytics and precision is needed.

You are enthused by new technologies and an innovative environment? Apply now!

What do we offer?

• Comprehensive mentoring & onboarding.
• Personal & professional development.
• Flexible working hours.
• Digital offers & mobile working.
• Attractive remuneration.
• Apartment offers for students (subject to availability & only Munich).
• And many other benefits - see bmw.jobs/benefits

At the BMW Group, we see diversity and inclusion in all its dimensions as a strength for our teams. Equal opportunities are a particular concern for us, and the equal treatment of applicants and employees is a fundamental principle of our corporate policy. That is why our recruiting decisions are also based on personality, experience and skills.

Find out more about diversity at the BMW Group at bmwgroup.jobs/diversity
 

Earliest starting date: from 02/01/2025

Duration: 6 months

Working hours: Full-time

Contact:
BMW Group HR Team
+49 89 382-17001