FOSTERING A GREAT CULTURE.

We value our associates and stakeholders with appreciation and respect. As a global company, we put our associates first with ongoing training and development to ensure a culture of respect, trust and fairness. It is our aim to ensure all new associates become a part of our dynamic and ever changing environment where we welcome strong characters and individual personalities.

Our Core Values.

OPENNESS.

We are excited by change and open to new opportunities. We learn from our mistakes in order to create our future. We take our colleagues' ideas seriously, because every little impulse can turn into something great.

TRANSPARENCY.

We do not embellish, but point out contradictions constructively. We act with integrity and talk to each other. This is the only way to create trust and bring our visions onto the streets.

RESPONSIBILITY.

We take consistent decisions and commit to them personally. This allows us to work freely and more effectively. By taking responsibility for our own projects, we can develop ourselves further personally.

TRUST.

We trust and rely on each other. We are a team that sticks together and only grows together. This is essential if we are to act swiftly and achieve our goals which take us further.

APPRECIATION.

We reflect on our actions and respect each other. Clarity, feedback and celebrating each other's success are crucial for a positive working atmosphere. Every individual makes a difference.

Diversity.

Diversity – in every form – is one of the most important success factors for us. And we know that passion knows no differences, so we encourage diversity in all our teams. If you want to set standards in shaping the sustainable and individual mobility of the future, you also have to go ahead with the corporate culture.

An older and a younger colleague are having a chat.

AGE & EXPERIENCE.

In order to benefit from the strengths and experiences of employees of different ages, we have introduced a variety of programmes for flexible and mobile working.

Three BMW employees are having a chat in the office.

GENDER.

To us, equal opportunities for everyone are not an empty promise, but a reality we live by. We know that the varied and mutually complementary perspectives and approaches of each individual make us strong enough to face our challenges.

A group of colleagues, one in a wheelchair, are having a meeting.

PHYSICAL & MENTAL ABILITIES.

By creating optimal, barrier-free working conditions we ensure that all of our colleagues, whether they have a disability or not, feel comfortable and empowered to shape creative processes from a variety of different perspectives. 

A MINI and a motorbike painted in rainbow colors.

SEXUAL ORIENTATION & IDENTITY.

For us, diversity means living a culture that is based on appreciation and respect, so that people of all origins can contribute and develop with their personality and identity. We ensure a positive, tolerant and open work environment in which everyone is welcome regardless of their sexual identity.

Colleagues from different countries are having a meeting.

CULTURAL BACKGROUND.

We are proud to have colleagues from over 100 different nations at the BMW Group, and strive to promote cultural exchange through targeted talent development, inter-cultural engagement and intensive international exchange.

Video insights into Cultural Diversity.

Diverse perspectives, shared passion: At the BMW Group Central & Southeastern Europe Region, over 1,500 colleagues from more than 30 nations and diverse cultures work together. We asked them "What does cultural diversity mean to you?". Discover their unique perspectives and get a glimpse into the vibrant, inclusive culture.

Video Thumbnail: Many BMW Group colleagues as a collage

Some of our local initiatives in the region.

SUSTAINABILITY.

Shaping the individual and sustainable mobility of the future and making a real difference with our work is not only our passion, but our daily drive! Embedded in the BMW Group sustainability strategy, our long-term goal is therefore to act in a more sustainable and climate-friendly way at all levels. We are, of course, also committed to sustainability in public life. Discover some of our partnerships.

A MINI driving past the Eiffel Tower.

The BMW Group is firmly committed to the Paris Climate Agreement and a member for the Science-Based Targets Initiative. Further, we have pledged to be climate neutral by latest 2050. 

Silver BMW car frame being built by machines.

The circular economy is vital to reducing emissions and conserving natural resources. So the BMW Group consequently aims to rise the usage of secondary raws in the years to come.

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We continue to consistently reduce our water consumption per vehicle produced. Over the past five years, we have reduced it by 16% (target: minus 25% by 2030 compared to 2016).

Soziales Engagement.

The BMW Group champions social causes at a local level by working with employees and their local communities to achieve sustainable development and tangible change. 

 

Hand holding recycled materials in front of a larger pile of recylced materials.

In 2022, a total of 99.4% of the waste generated by production was either recycled or recovered.

A deconstructed BMW car.

The BMW Group has organised over 2,800 points of return for end-of life vehicles in 30 countries and encourages the recycling and reuse of components and materials.

das Bild zeigt eine Hand die eine Schüssel hält

The BMW Group pays strict attention to the extraction and efficient use of raw materials. Regular audits are conducted to ensure high standards throughout the supply chain. 

BMW Group fleet outside the Munich Headquarters.

We have set clear targets to reduce the CO₂ emissions across the full lifecycle of a vehicle. By 2030 the BMW Group aims to reduce the CO₂ emission per vehicle produced by 40% compared to 2019. 

 

A display of colourful vegan leather alternatives.

The BMW Group aims to further reduce CO₂ emissions by using innovative high-quality leather alternatives and paints made with renewable raw materials. 

Three colleagues working on a laptop in front of a erlking.

Supporting and developing our employees is a key aspect of sustainability for us. Lifelong learning is therefore an integral part of everyday working life at the BMW Group.

Page Overview: Our Culture & Values