We: That means working together, inspiring each other and supporting each other. And it is precisely this sense of togetherness that characterises our passion for vehicles, technology and much more – and allows us to write a piece of automotive and motorbike history every day. Because groundbreaking innovations and unique products can only be created in a special corporate culture.
Our unique corporate culture.
What defines us.
Our Values.
We want to enable all colleagues to feel safe and comfortable, to have equal opportunities and to grow with us. That's why our culture is based on five core values that describe how we treat each other and promote a unique team spirit. The results of our global employee survey in autumn 2023 also show that we succeed in this: 93% of our colleagues are proud to work for the BMW Group and 88% would recommend us as an employer – results that we are really proud of!
OPENNESS.
We are excited by change and open to new opportunities. We learn from our mistakes.
TRANSPARENCY.
We acknowledge concern and identify inconsistencies in a constructive way. We act with integrity.
RESPONSIBILITY.
We take consistent decisions and commit to them personally. This allows us to work freely and more effectively.
TRUST.
We trust and rely on each other. This is essential if we are to act swiftly and achieve our goals.
APPRECIATION.
We reflect on our actions, respect each other, offer clear feedback and celebrate success.
More insights into our culture.
DISCOVER MORE.
Page Overview: Our Culture